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Executive Team

Andrew Pearl, CPRW, CEIP

CEO & Client Relations Director

Andrew Pearl is a Certified Professional Resume Writer (CPRW) who has prepared more than 2,500 resumes since 2004 for a diverse client base, including individuals from Oracle, Home Depot, Samsonite, Pfizer, GlaxoSmithKline, Prudential, The New York Times, Wal-Mart, Ocean Spray, Blue Cross Blue Shield, Waste Management, United Healthcare, Microsoft, and Disney. Andrew is also a Certified Employment Interview Professional (CEIP) with expertise developing effective and persuasive strategies for job seekers, allowing them to succeed in competitive, high-pressure interviews.

Prior to building extensive client relations management and resume-writing expertise, Andrew developed and managed a wide variety of professional documents, including authoring a $30M publicly traded company’s annual report, numerous business proposals and RFQs for the software and human resources industry, and various training materials. Additionally, he has worked with IT, business development, and medical clientele while accumulating professional experience in technical writing within these sectors. Andrew’s success in business development writing aids him in serving clients within the sales and marketing fields; it also allows him to execute a value-focused approach in all documents. Andrew also commands a strong background in interview preparation and job search management.

Jennifer Alonzo Reule, CPRW

President & Business Director

Jennifer Alonzo Reule is a Certified Professional Resume Writer (CPRW) who has developed thousands of career portfolio documents, including resumes, cover letters, and thank-you notes, for job seekers at all levels, from entry-level candidates to senior-level executives. Her breadth of knowledge spans a variety of industries and fields, including but not limited to healthcare, finance, sales & marketing, information technology, education, entertainment, and hospitality. Jennifer excels at analyzing and determining key strategies that underpin high-impact career documents; a commitment to world-class products and client satisfaction shines in her work.

In addition to expertise in resume writing, Jennifer has honed extensive editing and proofreading skills. Her background includes experience writing and editing content for a noted national textbook publisher. During her tenure in the publishing industry, Jennifer played an integral role in eProduct development efforts for a national reading program, including authoring content for over 100 language arts-based activities. Attention to detail and a knack for writing clear, concise, and error-free copy are among Jennifer’s greatest professional strengths.

Kelly Hibbs Massey, CPRW

Vice President & Writing Director

Kelly Hibbs is a Certified Professional Resume Writer (CPRW) who provides vast experience crafting nearly 4,000 resumes, cover letters, and related marketing documents for job seekers of all levels. Kelly specializes in writing documents for executive-level job seekers from virtually all industries and fields, including finance, information technology, healthcare, manufacturing, construction, automotive, education, legal, and security, along with military and government. She has assisted Fortune 500 professionals and C-level candidates from such noted companies as Sprint, Abbott Laboratories, Avaya, Ernst & Young, Ford Motor Company, Pharmacia, Fidelity Investments, IBM, the National Football League, and Microsoft. Kelly’s resume-writing expertise is complemented by strong editing and training skills.


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